Pre-Town Hall Topic Crowdsourcing Survey
A pre-town hall topic crowdsourcing survey that lets employees rank agenda priorities, submit questions for leadership, and shape the Q&A format before the meeting.
Trusted by frontline teams 15 years of frontline software
Built for: Technology · Healthcare · Financial Services · Manufacturing · Nonprofit
Overview
This template is a pre-town hall survey for collecting employee priorities before an all-hands meeting. It asks people to rank which topics matter most, submit their top question for leadership, weigh in on how much time should go to open Q&A, and share whether they feel psychologically safe asking questions publicly.
Use it when you want the town hall agenda to reflect employee concerns rather than only leadership talking points. It works well before quarterly updates, post-reorg meetings, strategy rollouts, or any session where trust, clarity, and follow-through matter. The survey is especially useful when you expect a wide spread of concerns and need a simple way to identify the few themes that should shape the meeting.
Do not use this template as a general employee engagement survey or as a replacement for a full listening program. It is designed for a specific moment: shaping a town hall. If you need deep measurement of engagement drivers, manager effectiveness, or intent to stay, use a broader engagement survey instead. Also avoid overloading it with extra demographics or long rating batteries, which can reduce response rate and make employees doubt the anonymity guarantee. The goal is a short, actionable input loop that produces a clearer agenda and better follow-up.
Standards & compliance context
- If the survey is anonymous, avoid collecting identifying details that could undermine the anonymity guarantee or create a perception of traceability.
- If you include optional demographics, place them last and explain why they are being collected to reduce collection-bias concerns.
- For employee listening in regulated or unionized environments, confirm that the survey and follow-up process align with local labor, privacy, and works council requirements.
- If the town hall will cover sensitive topics such as restructuring or DEI progress, route the survey summary through the appropriate internal review process before publication.
- Do not use the survey to solicit confidential personal data or HR case details; direct those issues to the proper private channel instead.
General regulatory context for orientation only — verify current requirements with counsel or the relevant agency before relying on this template for compliance.
What's inside this template
Topic Priority Ranking
This section shows which town hall topics employees most want leadership to address, so the agenda reflects the highest-priority concerns.
-
How important is it to you that the following topic is addressed at the town hall: Company strategy and direction (goals, priorities, roadmap)?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: Organizational changes (structure, leadership, team updates)?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: Financial performance and business health?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: People, culture, and employee wellbeing initiatives?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: Products, services, or technology updates?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: Competitive landscape and market conditions?
Rate from 1 (Not important) to 5 (Extremely important)
-
How important is it to you that the following topic is addressed at the town hall: Diversity, equity, and inclusion progress?
Rate from 1 (Not important) to 5 (Extremely important)
Your Questions for Leadership
This section captures the specific questions employees want answered and helps leadership prepare direct, relevant responses.
-
What is the single most important question you want leadership to answer at this town hall?
Your response is anonymous. Be as specific as possible — specific questions are more likely to receive a direct answer.
-
Is there a second question or topic you'd like leadership to address? (Optional)
Share any additional question or concern you’d like on the agenda.
-
How confident are you that leadership will address the topics employees care most about at this town hall?
1 = Not at all confident, 5 = Very confident. This helps us track whether town halls are meeting employee expectations over time.
-
If your top question is NOT addressed at the town hall, how would you prefer leadership follow up?
Select the follow-up format that would be most useful to you.
Format and Dialogue Preferences
This section tells organizers how employees want the town hall to work, including the balance between presentation and live dialogue.
-
How much time should be dedicated to open Q&A (vs. prepared presentations) in the town hall?
Your input helps shape the meeting format.
-
How psychologically safe do you feel asking a question publicly (not anonymously) during a town hall?
1 = Not at all safe (I would never ask publicly), 5 = Completely safe (I’m comfortable asking anything openly). This is anonymous and helps leadership understand the dialogue environment.
-
Which format would make you most likely to engage during the town hall?
Select the engagement format you find most valuable.
-
How well do previous town halls address the topics that matter most to employees like you?
1 = Strongly disagree, 5 = Strongly agree. Helps us measure improvement in agenda relevance over time.
Open Feedback
This section gives employees one last place to raise context, concerns, or suggestions that do not fit the structured questions.
-
Is there anything else you'd like the town hall organizers or leadership to know before the meeting?
This is your space — share any context, concerns, or suggestions that didn’t fit the questions above. All responses are anonymous.
How to use this template
- Set the survey to anonymous by default and confirm who will review responses, summarize themes, and decide the final town hall agenda.
- Load the topic ranking items, leadership question prompts, format preference questions, and the final open feedback item without adding unnecessary demographic questions up front.
- Send the survey a few days before the town hall and keep the response window short enough that the results stay current.
- Review the ranked topics, group similar open-ended questions, and select the 3-5 issues that leadership will address live or in follow-up.
- Use the format preference and psychological safety responses to decide how much time to reserve for open Q&A and whether to offer anonymous submission channels.
- Close the loop after the town hall by sharing which employee questions were answered, which were deferred, and how follow-up will happen for the rest.
Best practices
- Keep the topic list focused on the issues leadership can realistically address in the town hall or in a clearly stated follow-up.
- Use a clear semantic scale for importance or confidence questions so employees can answer quickly without guessing what the numbers mean.
- Treat the top open-ended question as the primary agenda signal and use the second question only as a backup theme.
- Group similar questions before presenting them to leadership so the meeting does not get derailed by duplicate wording.
- Reserve a visible portion of the town hall for live Q&A if employees say they want more dialogue than presentation.
- Protect anonymity by avoiding early demographic questions and by not asking people to identify themselves unless follow-up is truly necessary.
- Publish a short post-town hall recap that names the questions addressed, the ones deferred, and the owner for each follow-up item.
What this template typically catches
Issues teams running this template most often surface in practice:
Common use cases
Frequently asked questions
What is this survey for, exactly?
This template is for collecting employee input before an all-hands or town hall so leadership can see which topics matter most and which questions need answers. It combines topic ranking, open-ended questions, and format preferences in one survey. The result is a crowd-powered agenda instead of a meeting built only from leadership priorities.
When should we send a pre-town hall survey?
Send it far enough ahead that you can review responses and shape the agenda before the event, but not so early that priorities drift. For most town halls, a short pulse window works best because employees still remember current issues and response rates stay higher. If the meeting is recurring, keep the cadence consistent so people learn that their input actually affects the agenda.
Who should own this survey?
HR, internal communications, executive assistants, or the town hall organizer can run it, but the owner should be someone who can turn responses into agenda decisions. Leadership should review the results before the meeting and commit to answering the highest-priority questions. If no one is accountable for follow-through, the survey becomes a suggestion box with no visible impact.
Should the survey be anonymous?
Yes, anonymity should be the default for employee surveys like this unless there is a clear reason not to use it. Anonymous responses usually improve candor on sensitive topics such as organizational change, manager effectiveness, or psychological safety. If you need optional identification for follow-up, make that choice explicit and separate from the main response flow.
How many questions should we include?
Keep it focused on the 3-5 decisions that will actually change the town hall agenda or follow-up plan. This template already covers topic priorities, leadership questions, format preferences, and one open-ended prompt, which is enough for most town halls. Adding too many extra items can lower response rate and dilute the signal on what employees most want addressed.
How do we use the ranking questions without making the survey feel repetitive?
Use clear topic labels and a consistent rating scale so employees can compare priorities quickly. The ranking items should map to likely town hall themes such as strategy, financial performance, organizational changes, and employee wellbeing. If you want deeper detail, use the open question to capture the specific issue behind the rating rather than adding more rating items.
What should we do with the open-ended questions?
Review them for recurring themes, not just memorable individual comments. Group questions into a few agenda buckets, then choose the ones that best reflect employee concerns and leadership readiness to answer. If a top question cannot be addressed live, use the follow-up preference question to decide whether to post a written response, schedule a separate update, or route it to the right owner.
How is this better than collecting questions ad hoc in chat or email?
Ad hoc collection tends to overrepresent the loudest voices and makes it hard to compare priorities across the whole workforce. A structured survey gives you a clearer view of topic importance, confidence in leadership follow-through, and preferred Q&A format. It also creates a record of what employees asked for and what leadership actually addressed.
Related templates
Go deeper on the topic
-
Benchmarking is the practice of comparing an organization's metrics — compensation, engagement, turnover, time-to-hire, training hours, span of control, any...
-
Communication at work is the practice of moving information reliably — announcements, decisions, expectations, problems — between the people who have it and...
-
A communications cascade is the pattern where corporate leadership sends a message to the next management layer, which rebriefs the layer below it, and so on...
-
Corporate communications is the broad function that owns how the company communicates — to employees, investors, customers, regulators, and the press....
-
Healthcare employee engagement ideas to reduce burnout, boost retention, and improve patient outcomes in your health system.
-
Boost healthcare employee engagement with proven ideas that reduce burnout, improve retention, and elevate patient care.
-
Hospital recognition programs boost staff morale, reduce turnover, and improve patient care for stronger healthcare outcomes.
-
See how automated credential checks, labor rules, and real-time coverage tracking give charge nurses a schedule they can trust before every shift.
Ready to use this template?
Get started with MangoApps and use Pre-Town Hall Topic Crowdsourcing Survey with your team — pricing built for small business.