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Run: Digital Signage Content Audit

Audit digital signage playlists, screen condition, and content approvals in one walk-through. Catch expired promotions, brand drift, and compliance issues be...

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Audit Scope and Content Source Control

Verify the audit includes the specific site, screen IDs, playlist names, and date/time of inspection.
Each active playlist has a named owner or accountable team in the content management system.
Verify there is a defined approval process for publishing, updating, and retiring signage content.
Confirm the content management inventory matches the screens currently in service with no unknown or orphaned displays.
Capture the most recent publish or sync time for the audited playlist or screen.

Content Accuracy and Expiry Status

Verify all time-sensitive content has a valid display window and is removed after expiry.
Check that event dates, meeting times, service hours, and schedules shown on screen are current and accurate.
Verify any displayed pricing, offer terms, or claims match the approved source document or system of record.
For each active campaign or message, confirm a review date or expiry date is assigned and not overdue.
Verify retired creative, old logos, obsolete notices, and superseded files are not present in the playlist.

Brand Compliance and Visual Standards

Verify logos are current, correctly sized, and not distorted, cropped, or outdated.
Check that typography, color palette, spacing, and layout align with approved brand standards.
Inspect visible text for typographical errors that could reduce credibility or create confusion.
Verify media assets display cleanly at the screen resolution with no obvious distortion, cropping, or compression artifacts.
Check whether contrast, legibility, and readability are suitable for the intended audience and viewing distance.

Playback, Screen Condition, and Operational Status

Verify the display is on, connected, and showing the intended content loop.
Check for stalled content, blank screens, error messages, or failed media playback.
Confirm any audio component is audible, not distorted, and appropriate for the environment.
Inspect the display face for dust, smudges, cracks, dead pixels, or other visible defects.
Verify the screen is readable at normal viewing distance under current lighting conditions.

Compliance, Safety, and Corrective Actions

Where the display includes safety messaging, verify it remains current and aligned to applicable requirements such as OSHA 29 CFR 1910 or 1926 and NFPA 1, 70E, or 101 as applicable.
Confirm no content appears that has not been approved by the content owner or authorized approver.
Record all non-conformances, assign an owner, and set a due date for remediation.
Signature of the person completing the audit.

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