Press Release Approval SOP

Standard procedure for drafting, reviewing, approving, and distributing press releases with legal, executive, and partner stakeholder input.

Steps

• The communications lead confirms the release objective and audience
• The communications lead drafts the press release
• The communications lead checks the draft for factual accuracy and brand alignment
• The communications lead routes the draft to legal review
• The legal reviewer evaluates the draft for compliance risk
• The communications lead resolves legal comments and records deviations
• The communications lead submits the revised draft for executive approval
• The executive approver reviews the release for strategic fit
• The partner manager collects partner input when required
• The communications lead confirms all approvals are complete
• The communications lead authorizes distribution of the press release
• The communications lead archives the final release package